Welcome to our Newsroom — a global hub for sensory science, wellness, advocacy, cross-modal creativity, and the future of perception.

Our mission is to advance well-being and sensory awareness through interdisciplinary storytelling, research, advocacy, and innovation. We believe that taste and smell are not just biological senses — they are portals to memory, identity, healing, and connection.

We invite submissions from scientists, clinicians, chefs, perfumers, flavorists, technologists, artists, farmers, philosophers, and storytellers who explore the world through the senses.

Mindy Yang Mindy Yang

When almonds go bad

The bag of almonds has been in the pantry since last year’s holiday baking. They look fine, and nobody remembers the date. Do almonds even go bad, or is that just a bag of nuts that lasts forever?

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Stephanie Feuer Stephanie Feuer

Inflammation and Taste

Your inflammatory response is essential to your health and promotes healing. But when it becomes hyperactive, the swelling and heat associated with it can lead to changes in the taste bud structure and even loss of taste bud cells that lead to altered taste, or dysgeusia. 


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Mindy Yang Mindy Yang
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Losing Our Sense of Smell

In The Saturday Evening Post’s “Losing Our Sense of Smell”, journalist Victoria Clayton explores how this long-undervalued sense shapes memory, safety, emotional well-being, quality of life, and brain health. The article examines the many causes and consequences of smell loss, and the growing evidence that olfactory training may help some people recover function.

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Mindy Yang Mindy Yang
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The Olfactory Fingerprint

Fifty-three percent of the people we surveyed can smell reliably, all the time. That is the good news, and it is a smaller number than most people would guess about themselves and their neighbors. Everyone else sits somewhere along a gradient: 21.7% perceive scent frequently, 12.2% occasionally, 4.8% rarely. For 8.3%, there is nothing at all.

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Mindy Yang Mindy Yang
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Mapping the Global Senses: Novelty & Familiarity

There is a contradiction at the heart of what we eat now. We have never had more access to the world's flavors—every spice, every technique, every fermentation protocol available on a shelf or a screen—and yet most of us, if we're being honest, still reach for the same things we reached for 10 years ago. The future of flavor is being built in kitchens and labs and cooperatives scattered across six continents, and most of it will reach you disguised as something familiar.

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Your dinner contains over 10,000 volatile compounds. You have maybe fifteen words for them.

A new sensory and behavioral science platform and the research partnership behind it are trying to close that gap.

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Mindy Yang Mindy Yang

The Drug That Quiets Your Appetite May Also Quiet Your Nose

A new study in JAMA Otolaryngology–Head & Neck Surgery (June 25, 2026) reports that adults with type 2 diabetes taking a GLP-1 receptor agonist were roughly 48% more likely to be diagnosed with a smell or taste disturbance than matched patients on a different diabetes drug. The headline number is real. So is the part most coverage buried: the absolute risk is tiny, the study can't prove cause, and a separate body of work says these same drugs sometimes sharpen the senses they're now accused of dulling. The interesting story is the contradiction, and what it tells us about where GLP-1 drugs actually act.

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Mindy Yang Mindy Yang
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When Coffee Smells Like Sewage: What Parosmia Is Really Telling Us

There is a molecule called 2-furanmethanethiol. You have almost certainly smelled it without knowing its name. It is one of the compounds that makes a fresh pot of coffee smell like a fresh pot of coffee, and a single drop of it would be detectable in a swimming pool of water. For most people, it registers as roasty, warm, faintly like popcorn. For someone with parosmia, that same molecule can smell like rot, sewage, or something burning. Same chemical, same nose, a completely different verdict.

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Mindy Yang Mindy Yang
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The Mussel Problem

At a summit about the future of food, the hardest question wasn’t how to grow it. It was how to get my nephew to eat it.

WTSA’s Mindy Yang spent three days at the Menus of Change Leadership Summit at The Culinary Institute of America thinking about how we get people—especially kids—to actually want to eat these foods.

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Stephanie Feuer Stephanie Feuer

Scientists Develop First Smell Map: New Research Sheds Light on How Information Travels from Nose to Brain

Two teams of researchers looked beyond that conventional wisdom, and the results of their work, published in the latest issue of Cell, represent a major breakthrough in sensory biology and our understanding of how smell is perceived. They found that there is an orderly pattern of nasal receptors, and that order corresponds to the way the brain cells that receive olfactory signals are organized.

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Stephanie Feuer Stephanie Feuer

When Your Body Asks to Smell: Understanding Desiderosmia

People with desiderosmia want to smell certain substances urgently, repeatedly, sometimes daily, and  often in ways that disrupt their daily lives. In the growing case literature, one finding stands out with remarkable consistency: when these patients are tested, their iron is almost always low.

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The Human Taste & Smell Spectrum

What 510 people told us about memory, emotion, and everyday life — and why the senses we rarely measure may belong in the public-health conversation.